Social media promotion for books involves using platforms like Instagram, Twitter, Facebook, and TikTok to engage with readers and build an online community. Authors can share teasers, behind-the-scenes content, and interactive posts to generate excitement. Collaborating with influencers and leveraging trends or hashtags increases visibility. Paid ads help target specific audiences, while giveaways encourage engagement. Consistent interaction with readers fosters loyalty and excitement, boosting the book’s visibility and success.